Air Jordan 4 Retro 'White Cement' 2025 | FV5029-100 | Deadstock

The Original Returns — Air Jordan 4 Retro 'White Cement' 2025

Few sneakers carry the weight of the Air Jordan 4 Retro 'White Cement'. This is the colorway that started it all — the one Michael Jordan wore when he hit the game-winner over Craig Ehlo in the 1989 playoffs, the one that made the world stop and stare. The 2025 retro brings it back with the same iconic construction and the same unmistakable look, built for a new generation of collectors who know exactly what they're holding.

The AJ4: A Silhouette That Rewrote the Rules

Designed by Tinker Hatfield and first worn by Michael Jordan during the 1988–89 NBA season, the Air Jordan 4 was a revolution in performance footwear. Mesh netting side panels for breathability, a visible Air unit in the heel, a lace-locking wing system, and a bold, aggressive silhouette that looked unlike anything that had come before it. The 'White Cement' colorway — clean white base, cement grey speckle detailing, and fire red accents — is the definitive AJ4 expression. Every retro since has been measured against it.

Key Features

• Premium Leather Upper — Full-grain leather in the classic AJ4 paneled construction, built for durability and the clean, structured look the silhouette demands
• Cement Speckle Detailing — The signature grey speckle pattern on the midsole and outsole that defines the 'White Cement' colorway and has never gone out of style
• Mesh Netting Side Panels — Iconic breathable panels that were a design first on the AJ4 and remain one of its most recognizable features
• Lace Lock Wings — The original AJ4 lace-locking system for a secure, customizable fit — a detail that collectors look for on every retro
• Visible Heel Air Unit — Nike Air cushioning in the heel for all-day comfort and the iconic AJ4 profile
• Fire Red Accent Details — The signature contrast accents on the lace wings, tongue, and outsole that give the 'White Cement' its unmistakable energy
• Solid Rubber Outsole — Durable multi-directional traction with the classic AJ4 herringbone-inspired pattern and cement speckle finish
• Deadstock Condition — Brand new in box, never worn, ready for your rotation or your collection

Product Details

Brand: Jordan Brand
Model: Air Jordan 4 Retro
Colorway: White Cement
Style Code: FV5029-100
Year: 2025
Condition: Brand New in Box (Deadstock)
Available Sizes: 3–13
Fit: True to size

The 'White Cement' AJ4 doesn't need an introduction. If your size is here, you already know what to do.